THE LANDING

Watching models come down the catwalk might be the closest thing to encountering something extraterrestrial. Fashionally released their latest fashion editorial shot by Fast Management photographer PJ Lam, entitled ‘Landing’, reflecting the concept of alien creatures in masks and headdresses landing on earth for the first time –  naturally picking Hong Kong as their first destination to show off their fashion sensibilities.

Set on a rocky shores of Hong Kong’s island beaches, the editorial features 11 up-and-coming design talents, a majority of whom participated in HKTDC’s Young Fashion Designers’ Contest (YDC).